In 2018, unless an artist has a Drake-like grip on the charts, it’s tough to directly gauge success. Seven-digit streams don’t always translate to actual fans at shows. One act might draw the attention of every tastemaker going, while still failing to sell more than a handful of physical records. In the case of London duo HONNE – Andy Clutterbuck and James Hatcher – their time in the spotlight has been disorientating.
Success has paved every step, but tracking where it comes from has proved a tough task. One week they’re selling out a 3,000 capacity show in their hometown, the next they’re headliners at a festival in South Korea, playing to 20,000 people, and shortly after they’re jet-setting to LA to collaborate with other artists. In this age when anyone can access music from virtually anywhere, HONNE’s 2016 debut LP ‘Warm on a Cold Night’ has been embraced by different corners of the globe (the album went triple-platinum in South Korea), a swarm of fans all equally obsessed with the pair’s skill in writing relatable, emotion-fuelled, romantic pop.